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Thought

Edward L. Bernays

It is axiomatic that men who know little are often intolerant of a point of view that is contrary to their own. The bitterness that has been brought about by arguments on public questions is proverbial. Lovers have been parted by bitter quarrels on theories of pacificism or militarism; and when an argument upon an abstract question engages opponents they often desert the main line of argument in order to abuse each other.

Edward L. Bernays, Crystalizing Public Opinion (1923).

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