You vill eat ze bugs!
Sorry, Klaus. Not interested.
When the World Economic Forum (WEF) began trending a few years back, the world’s normal folk became somewhat alarmed at what we were hearing. (Notice how I include myself among “the normal”?) Witnessing a German player at the game of non-governmental organizations pitch “the Great Reset,” as WEF’s founder Klaus Schwab dubbed it, and boast about how he had snuck his acolytes into major governments across the world (especially in Justin Trudeau’s administration) was alarming enough. Seeing him dress up in Bond-villain garb and talk like a Hollywood caricature of a Nazi leader? Chilling.
But perhaps worst of all: ze bugs.
Yes, he was trying to get us to eat insects. Great source of protein, he said; the food of the future, he said.
Looking the part, he inspired . . . revulsion, just as did the bugs he wanted us to consume. We were all ready to drop him into a remake of Soylent Green when his star faded; it had become clear that Americans, at least, were not copacetic with the creepy-crawly eatery plan.
And, as if to prove that Schwab’s Great Reset of our diet will not be driven by cartoonish elitists, Ÿnsect — Europe’s largest insect farm — has officially gone bankrupt.
The hundreds of millions in public and private funding, including nearly €200 million in taxpayer money from French and EU sources, could not stave off collapse. The mealworm producer, hailed as a sustainable protein pioneer for animal feed and pet food, entered judicial liquidation in December amid soaring costs, dismal revenue (just €656K in 2023 vs. €80M losses), and market rejection
Industrial-scale bug farming looks like a no-go.
Despite subsidies.
A win for civilization.
And this is Common Sense. I’m Paul Jacob.
Illustration created with Nano Banana
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One reply on “Ÿnsect Repellent”
When the propagandizing in favor of our eating bugs had clearly failed, quite a few of the legacy-media outlets that had championed the idea began claiming that the project had never existed in the first place, but had been an invention of racists.
Of course, opponents of the project swiftly pointed to specific advocacy pieces earlier presented by these same outlets. But one characteristic of the rank-and-file our major political tribes is that they substitute the prevailing narrative for their own memories, and another characteristic is that they tune-out whenever they sense that evidence will be presented that falsifies that narrative.
As to the collapse de l’élevage d’insectes, you and I will see this collapse as a failure of the project, but the foot-soldiers of the WEF will see it as a failure of the public, made possible by a failure of the market to over-ride and to reshape prior preferences.